General Motors Co. has weathered depressions, wars and pandemics under its century-old name, but the coming shift to battery-powered vehicles may be an opportunity to rethink its generic-sounding corporate moniker in favor of something avant-garde.
General Motors Co. has weathered depressions, wars and pandemics under its century-old name, but the coming shift to battery-powered vehicles may be an opportunity to rethink its generic-sounding corporate moniker in favor of something avant-garde.